Affiliate marketing program
Instagram was paying creators up to $400 a month for using its affiliate tool. Now the opportunity is coming to an end. Instagram launched its native affiliate marketing program for creators in 2021. Since then, the platform has incentivized creators to use the tool by paying them extra cash. Now the platform is discontinuing those payments. Instagram Affiliate is ending its incentive program on June 30. Instagram Affiliate, one of several monetization features that the Meta-owned platform has launched in the last year, is the platform's native affiliate marketing tool that allows creators to earn a commission off of sales they drive. Read more For several months, eligible creators were given the opportunity to earn extra cash on top of the affiliate commissions. As with other products on Instagram — like Reels — the platform paid a bonus to select creators who used the new feature. Other platforms, like Amazon, have also leaned into this incentive model to get i...